01.
Send catalogue
A back-issue range, a section feed, or the full archive. Whatever slice you'd like indexed. We ingest, structure, embed.
"no CMS work"FOR PUBLISHERS · A PITCH FOR MAGAZINE EDITORS
YOUR ARCHIVEIS COLLECTINGdust.LET ITEARN.
we do the workOpt your back catalogue into Masthead. Every dossier that cites one of your pieces pays you a share. No CMS work. No feed build. Just a quiet revenue line you didn't have yesterday.
§ 02 — THE OFFERPlain English. No deck.
A 30/70 SPLIT. in your favour.
Masthead takes 30% of every affiliate commission. 70% flows back to the publications we cite. Membership revenue is separate — that funds the platform.
PUBLISHER SHARE70%of every affiliate commission.
MASTHEAD30%covers indexing, the concierge, the platform.
§ 03 — HOW IT WORKS, FOR YOUThree steps. No CMS work.
02.
Cite by name
Every dossier on masthead.studio names the article and the publication. Your wordmark stays attached at the sentence level. Readers click through and arrive at your domain.
"your traffic, your ads"03.
Pay pro-rata
Affiliate commerce attributed directly to the citation. Sponsored dossiers pooled and split by citation share. Monthly settlement, itemized.
"70% of every commission"§ 04 — FIVE LINES OF REVENUEOne split, five flows.
FIVE WAYS YOUR archive earns A SHARE.
Same 30/70 split on every commerce-attributable line. Memberships fund platform operations directly — publishers benefit through the query volume members drive against the archive. Below is what flows where, and on what schedule. No fine print elsewhere.
- i.DIRECT ATTRIBUTION01
Affiliate commerce.
Every dossier closes with two or three commerce cards, each routed through a specific publisher's affiliate. A reader clicks and converts; 70% of the commission flows to the publisher whose citation earned the click.
70 / 30publisher / Masthead, every transaction - ii.POOLED, PRO-RATA02
Sponsored dossiers.
A brand sponsors a theme — grand tourers, cellar wines, seaside hotels — for a quarter. The 70% publisher pool splits pro-rata across every publication whose articles were cited in those dossiers.
70 → poolsplit by citation share, monthly - iii.WARM INTENT03
Concierge handoffs.
Booking enquiries, object quotes, curated introductions. Finder's fee or share-of-close, negotiated per handoff. Same 30/70 applies to anything Masthead intermediates.
future linestructure on request - iv.PLATFORM-FUNDED04
Reader memberships.
Free readers get nine dossiers a month; members go unlimited at €12/mo, subject to fair use. Subscription revenue accrues to the platform — publishers benefit through the higher query volume members drive against your archive.
platformmembers fund the readership - v.YEAR TWO05
API licensing.
Hotel concierge desks, private clubs, lifestyle desks at private banks. License fees accrue to the platform; citation payouts to publishers settle on the same 30/70 split.
year-two lineinstitutional readers, citation-paid
FOOT ::Itemized monthly settlement. Direct bank transfer. No procurement portals.
§ 05 — HOW INGESTION WORKSArchitecture, not feature.
YOUR CONTENT stays on your domain.
Masthead indexes your archive — title, summary, vectors — never your body. Every cite is a fresh fetch we log + you can stop anytime.
Article text lives at your URLs, on your infrastructure. We index, we don't store. Every Masthead access of your archive is attributable + auditable.
What this means in practice
- Your archive lives at your URLs, on your infrastructure
- Masthead's database stores vectors + metadata — never the article body
- Every cite is a live fetch logged to your audit trail — visible on your dashboard
- Revoke our credentials any time — Masthead stops fetching immediately
§ 06 · Display modesYour switch.
Your publication, your call.
Most publications keep their work behind a wall — readers hit the wall, bounce, never come back. The toggle hands readers a taste at Masthead first · a few sentences in SUMMARY, the whole article in FULL, or a mix in ROTATES · so they arrive at your subscription page already warmed up.
A free taste, your terms. Show readers a few sentences, the whole piece, or rotate to find what converts — then watch the click rate on /publishers/dashboard and settle on the state your readers prefer.
I.NONE
Default
Cites directly to your wall — current behaviour.
← the safe default · cites stay on your domain unchanged.II.SUMMARY
~3 sentences
Cites first ~3 sentences at Masthead · a short taste before the wall.
← fresh fetch every cite · no shadow copy on our disks.III.FULL
Full article
Cites the whole piece at Masthead · a free article that hooks them.
← every fetch logged · audit trail at /publishers/dashboard.IV.ROTATES
Every 6 hours
Cites all three modes, every 6 hours · the click-rate tells you which converts.
← flip back to NONE any time · ~30 seconds, no contract.§ Honest about friction
- What we do
- Watermark every paragraph · attempt a JS copy-disable · preserve attribution in the print stylesheet so PDF exports carry it too.
- What we don't
- prevent copying · stop unauthorized reuse · guarantee protection · DRM your content · sue people on your behalf.
§ 07 — FOUNDING CONTRIBUTORSPermanent designation.
FIVE PUBLISHERS. permanent designation.
The publishers who sign and onboard first carry the founding-contributor designation in the colophon, permanently — the designation doesn't expire as Masthead grows.
- Permanent designation in editorial colophon.
- A direct relationship with the founder through the early years; no account-management tier in between.
- Named in launch press, the about page, the colophon at every reading.
- 80 / 20 revenue split, permanent for founding cohort. The standard 70 / 30 split is the published terms for all other contributing publishers.
Founding cohort closes at five publications. After that, all contributing publishers operate on the standard 70/30 split.
§ 08 — TALK TO USEmail or form. Both reach the founder.
WE'RE looking for FIVE.
If your publication has an archive worth reading, we'd like to talk. No deck. No procurement portal. Just an email and a conversation.